• Welcome to Dragon Carp Direct

    Dragon Carp Direct is Britain’s biggest fishing shop offering the very best deals on quality fishing tackle. As well as our own brands, we stock gear from some of the world’s biggest manufacturers and we are dedicated to delivering our customers unrivalled prices and service. In addition to Dragon Carp Direct stores across the country, we operate a mail order service that offers amazing daily deals and huge discounts – it always pays to keep a keen watch on our prices as we have regular flash sales and clearance deals. From beach casters to bite alarms, we have everything for both the expert angler and those starting out in the sport.

  • Carp Fishing

    Our amazing deals in carp fishing makes Dragon Carp Direct the biggest seller of equipment in this sector. Our policy is to offer great value across the board and we provide top quality equipment for anglers getting into the big fish scene, and those seeking more advanced equipment. The range covers all items including, rods, bivvies, luggage, alarms, nets and rigs. We also stock an exclusive range of Diem clothing at Europe’s lowest prices.

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  • Coarse Fishing

    If you’re a fan of fishing rivers, canals and lakes then we’ve got a vast selection of tackle suited to your needs. Our discounts cover hardware such as poles, rods, and seatboxes right through to net sets and luggage. Our coarse fishing selection also includes all terminal tackle requirements such as hooks, rigs, feeders, floats and the latest fishing gadgets.

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  • Sea Fishing

    If you’re a keen saltwater angler, or stocking up on equipment for a holiday to the coast, we have rods, clothing, tools, lures and rigs that will match your needs. And all are available at discount prices that won’t be bettered.

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  • Fly Fishing

    Fly fishing is a fun sector of the sport that many anglers like to experience and we’ve made catching your first salmon or trout simple and amazing value. There’s rods, reels, lines, fly patterns, nets and accessories to choose from.

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  • Fish On Friday

    At Dragon Carp Direct we have our own team of journalists that provide an exclusive fishing news service at our website www.fish-on-friday.com. The site is a one-stop-shop for the fisher who wants to become a more knowledgeable angler… and grab a bargain or two. There’s daily updates on all the big fish catches and important stories in fishing; ideas on where to fish; tips on how to catch more; tackle reviews from anglers; match results; plus video tests of all of our new gear. You can also subscribe to our weekly newsletters that bring you the week’s best stories and biggest deals from the Fish-on-Friday team, as well as the all-new Sunday Superdeals – an exclusive tackle discount service delivered straight to your computer.